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BY BRIAN ROIZEN
What is Google Shopping Actions?
Google Shopping Actions was introduced last year and it is generating a lot of buzz. But what is it exactly? Is it pay-per-click or paid search? It’s neither one.
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How to Align Business Goals with Your SEO Strategy
Before you get started with your SEO campaign, it’s important to outline the process you will follow and the results you will incur when you adopt an SEO strategy.
Quick Primer for E-Commerce Email Marketing
Email marketing is still the queen of remarketing and ROI in digital marketing. Everybody is talking about
Why is Organic Search So Valuable?
SEO is one of the most, if not the most, valuable online tool(s) you have available to you as a marketer. Search Engine Optimization offers us a clear and unabridged way to meet our customers where they are online and at the stage they are in their buying process.
How to Align Business Goals with Your SEO Strategy
Before you get started with your SEO campaign, it’s important to outline the process you will follow and the results you will incur when you adopt an SEO strategy.
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Why Paid Search Advertising Works
While the pay-per-click (PPC) advertising model has been around for...