by Pantelope | Feb 14, 2022 | SEO
We love testing. We love it so much, in fact, that the origin of our business’s name “Pantelope” comes from the idea that the fast will devour the slow, and that data-driven, rapid testing can lead to rapid results. Sometimes, though, it is possible to take this a...
by Pantelope | Feb 14, 2022 | SEO
Before you get started with your SEO campaign, it’s important to outline the process you will follow and the results you will incur when you adopt an SEO strategy. Strategic alignment around SEO allows you to benchmark, and set timelines around, your key performance...
by Pantelope | Feb 14, 2022 | SEO
SEO is one of the most, if not the most, valuable online tool(s) you have available to you as a marketer. Search Engine Optimization offers us a clear and unabridged way to meet our customers where they are online and at the stage they are in their buying process. As...
by Pantelope | Feb 14, 2022 | SEO
For anyone making use of AdWords or having someone else doing it, it can be difficult to to know if you’re getting the most out of the people doing it, and sometimes that includes yourself. A former boss, before I started my own agency, drilled in me the importance of...
by Pantelope | Feb 14, 2022 | SEO
First off, I know why you’re here. You’ve created an amazing product, identified the target audience that will buy said amazing product, created a website, yet you can’t seem to get people to your website to buy said product. That right? If you said yes, then this...
by Pantelope | Feb 14, 2022 | SEO
What is Local SEO & Why Do It? Local business SEO (Local Search Engine Optimization) is a technique used by companies to increase sales of products and services in targeted geographic markets. Whether it’s franchise locations or business with multiple locations,...
