Search Intent
campaign structure
audience segmentation
constant split testing
split testing
ongoing optimizations
sales attribution

Our agency has a team of industry experts who specialize in online marketing for home services. We know that local home service companies face unique marketing challenges – whether you’re a small business owner or part of a bigger national franchise brand – and we’ve developed a core set of proven strategies that focus on profitable growth.

Our team has years of experience building digital marketing campaigns for companies in plumbing, roofing, heating & AC, electrical, landscaping, design and construction and painting. Our suite of solutions includes Search Engine Optimization (SEO), Paid Search (PPC advertising on Google and Bing), Paid Social Media Advertising, Email Marketing and Conversion Rate Optimization. But we’re much more than just providers of SEO for movers, SEO for plumbers or SEO for roofers. In our domain experience we’ve built a proven and data-driven methodology for the home service industries, using an approach that achieves both immediate profitability while also planning to scale for long-term growth and brand equity.

We’re far more than just a home services digital marketing team – we’re strategic business consultants that find soft spots in the market that you can capture online.

Learning how we approach home services marketing as well as SEO for roofers, SEO for Movers and SEO for plumbers gives you peace of mind, letting you know what to expect at each turn. Our home services marketing team will learn about your business and do keyword research as the first step.

Next, we will create content that answers questions and grabs attention. After taking those steps, our home services marketing team will build backlinks and optimize your website so that you can get the best results possible. Using SEO for Movers, SEO for plumbers or SEO for roofers can skyrocket your profit more than you once thought possible.

If you are ready to get started with SEO for roofers, SEO for plumbers or SEO for movers, reach out to our team the second you have a chance. Dedicated to client satisfaction, we put in our best effort at all times to give you results on which you can depend. Enlisting a qualified marketing team to implement SEO for roofers, SEO for movers or SEO for plumbers is an investment that offers impressive returns.

Pantelope is an extremely honest and transparent PPC agency. They manage our paid search, SEO, social media and email campaign. They drive real growth and we couldn’t do it without them!

Chau Jessup, CA Souls
Chau Jessup, CA Souls


  • Audit your current SEM Agency accounts in AdWords and Bing
  • Roadmap for increased growth and better CPA
  • Keyword research
  • Create text ad campaigns to provide complete coverage of your products
  • Campaign / ad group structural optimization
  • Ad copy testing and optimization
  • Ad extension review and implementation
  • Remarketing campaign and customer audience segmentation
  • SEM bid-management optimization
  • Budget management


  • Better visibility and control into how your AdWords/Bing dollars are being spent
  • Increased conversions, sales and growth
  • Higher AdWords Quality Score
  • Lower cost per lead and cost per acquisition
  • Eliminated wasted spend and inefficiencies
  • Better budget allocation according to business neeeds
  • Better insights from your PPC company into how SEM contributes to business’ overall success