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Why Pantelope

ROI-Driven Strategy

Custom-Tailored Approach

Month-to-Month Contracts

No Vanity Metrics, Ever

It’s not the big that eat the small.
It’s the fast that eat the slow.

Grow Fast with Pantelope.

We believe in quick, data-driven and strategic thinking that drives fast results and collects insights in your market. We’re a Los Angeles digital marketing agency that understands your business need to learn and move fast to thrive. We optimize your marketing channels so that you can focus on the core of your business.

Brands We've Grown

Top Seo Companies

One of the first mistakes that many business owners make when searching for the top SEO companies is selecting a firm that only focuses on rankings and traffic but not keywords. Of course, rankings and traffic are essential, but if your traffic doesn't convert to actual dollars, your traffic increase will be futile. As a business owner, your primary goal is to increase your revenue. The first step towards this goal is to choose the right keywords. Pantelope can help you with this.

The Importance of Keywords

Keyword research is by far the most important aspect of any SEO campaign. If you pick the wrong keywords your campaign will fail. This is a major issue with a lot of SEO companies. Most of them don't bother taking the time to pick the right keywords. Instead, they ask their clients which terms they want to rank for. While some clients are adamant about using their own keywords, others need help finding them. Pantelope has all the tools, knowledge, and expertise to help you perform keyword research if you request it. How important is this? What can happen if you pick the wrong keywords?

Not Enough Website Traffic

Your SEO efforts can and likely will fail if you select the wrong keywords for your SEO campaign. Often, inexperienced clients choose keywords that have minimal market search volume. Search volume for a phrase determines the amount of traffic it will send to your website once you rank for it. In the best case, you can assume that you can drive 40%-50% of the monthly search traffic for your keyword to your website. So, if you pick a phrase with only fifty monthly searches, you might be able to drive 20-25 visitors to your site each month. That's less than one visitor per day and probably isn't worth the effort, time, and money it would cost to conduct an SEO campaign.

Research Keywords Vs. Buying Keywords

When doing it alone, many clients inevitably select research keywords rather than buying keywords. Research keywords typically have much higher search volumes than buying keywords, but buying keywords will convert your visitors into buyers much easier. Buying phrases are keywords that people type into the search engines when they are ready to make a purchase, and research keywords are phrases people search for when looking for information.

Overly Competitive Keywords

Theoretically, you could rank for any search term you want. It depends solely on the amount of time and money you're willing to invest into ranking for it. For example, if you wanted to rank for the phrase "car insurance," you probably could, but it would be challenging. Remember, there are a lot of major players who have been spending big sums of money every month for many years who you're going to have to compete with to rank for "car insurance." Put simply; many people often choose overly competitive keywords when they don't need to. There are likely many keywords that are less competitive that are still highly related to the subject matter you are marketing.  Of all the top SEO companies in California, Pantelope is the one that can help you make the right decision.

Top Seo Companies
Pantelope
(747) 230-6774
6600 Sunset Blvd Suite 202, Los Angeles, CA 90028

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testimonials

“Pantelope is an extremely honest and transparent digital marketing agency.
And they drive results!”
Chau Jessup, CA Souls

“After our last digital marketing agency, Pantelope is a breath of fresh air.
Their domain expertise is bar none. They’re extremely analytical and always on top of our account. ”
Charity Gerke, U.S. Elite

“The only internet marketing company I’ve ever truly trusted.
They look after my business like it’s their own. Just fantastic!”
Alex Phillips, Sunlit Merchant Services

“Pantelope always comes to the table with fresh ideas as our Los Angeles online marketing agency. More than that, they have a real plan for how to execute and deliver results!”
James Raz, Tamarack Consulting

“We love working with the Pantelope team. We see them as an extension of our digital marketing team. They truly care.”
Ben Zacks, Auto Tuning Pros

Insights & Ideas

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Marketing Experiments: Conversion Heuristic

Don’t be scared off by the ivy-league word, heuristic; it’s a fancy way of saying “enabling discovery.” Discovery is a perfect word because like discovery, conversion is a process. It’s…

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Quick Primer for E-Commerce Email Marketing

EMAIL MARKETING IS STILL THE QUEEN OF SALES AND LEAD GENERATION IN DIGITAL MARKETING WORLD Everybody is talking about Social Media. Yes, it is an amazing channel for interacting with…

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